How discoverable your business is when people ask AI tools like ChatGPT, Google AI Overview, and Bing Copilot for recommendations.
ChatGPT now mentions your business when users ask "best emergency plumber in Chicago." Last month you were not appearing at all. This was driven by your improved directory consistency and new blog content.
Your citation score is 13/20 — you're listed on 22 directories but 3 still have your old phone number. Bing Copilot does not mention you at all yet. Publishing 2 more FAQ-style blog posts targeting "how to" queries will help.
Your search engine rankings, keyword performance, and what to focus on next.
| Keyword | Position | Change | Monthly Searches | Action |
|---|---|---|---|---|
| emergency plumber chicago | #4 | ▲ 3 | 2,400 | Add internal links from 2 blog posts |
| 24 hour plumber chicago | #6 | ▲ 4 | 1,800 | Publish one more targeted post |
| drain cleaning service | #8 | ▲ 1 | 3,200 | Build 1 backlink to service page |
| Keyword | Your Position | Monthly Searches | Difficulty | Why Target This |
|---|---|---|---|---|
| tankless water heater installation cost | Not ranking | 1,900 | Low | No local competitors ranking — easy page 1 |
| sewer line repair chicago | #34 | 1,100 | Medium | You offer this service but have no content |
| plumber near me open now | #22 | 4,800 | Medium | High volume, your GBP hours are set correctly |
| best plumber in the world | #89 | Too broad, no local intent — will never convert to a customer |
| DIY pipe repair | #45 | People searching this want to do it themselves, not hire you |
| plumbing supplies wholesale | #67 | B2B query — your customers are homeowners, not contractors |
| Site | Type | Authority | Status |
|---|---|---|---|
| HomeServicesPro.net | Guest Post | 38 | Published |
| ChicagoContractors.org | Directory | 42 | Published |
| PlumbingInsights.com | Guest Post | 51 | Accepted |
| LocalBizHub.com | Resource Page | 35 | Pitched |
What your competitors are doing with their ads and where you can take advantage.
| Competitor | Active Ads | Platforms | What They're Doing |
|---|---|---|---|
| ABC Plumbing Co. | 12 | Meta, Google | Running 8 Meta ads targeting "plumber near me" — heavy spend on Facebook feed |
| QuickFlow Services | 8 | Google only | Bidding aggressively on "emergency plumber" — no social ads at all |
| Reliable Rooter Inc. | 5 | Meta | Paused Google Ads 3 weeks ago — likely budget issues |
ABC Plumbing has not run a single ad on Instagram Reels in 47 days. Their audience is sitting completely open. A $600 test budget this week could capture that demand before they come back.
QuickFlow Services has zero social media presence — no Facebook, no Instagram. You could dominate Meta for all overlapping service keywords with minimal spend. They're relying entirely on Google Ads.
Reliable Rooter stopped Google Ads 3 weeks ago and hasn't resumed. Their search traffic will drop — this is your window to capture their customers searching Google for the same services.
How your ad spend is performing and exactly where to move your budget.
$2,847 of your Meta budget went to an audience segment (Males 55-64, Suburbs) that has not converted a single customer in 61 days. That's 67% of your Meta spend going to zero results.
Shift that $2,847 to your top-performing Google Search campaign ("emergency plumber" keywords). Based on current conversion rates, this would generate approximately 23 additional leads this month — without spending a dollar more.
Your Google Ads "emergency plumber chicago" campaign has a $14.20 cost-per-lead — 37% better than your account average. Your Meta retargeting campaign (people who visited your site) converts at 3.2x the rate of cold audiences. Double down on both.
Blog posts and Google Business Profile posts written, published, and tracked by the platform.
| Content | Type | Status | Results |
|---|---|---|---|
| 5 Signs You Need Emergency Drain Cleaning | Blog Post | Published | Ranking #14 for "drain cleaning tips" — heading to page 1 |
| Why Your Water Heater Is Making Noise | Blog Post | Published | 312 views in first week, 2 form submissions |
| How to Prevent Frozen Pipes Next Winter | Blog Post | Published | Ranking #11 for "prevent frozen pipes" |
| Spring special — book your HVAC tune-up | GBP Post | Published | 89 views, 14 clicks, 3 calls |
| New 5-star review from Sarah M. | GBP Post | Published | 67 views, 8 clicks |
| We now offer 24/7 service in Naperville | GBP Post | Scheduled | Goes live Thursday 9 AM |
2 of your blog posts from this month are already ranking on page 2 of Google. One more round of internal linking from your homepage and service pages should push them to page 1. The platform will handle this automatically next week.
Automated SMS review requests sent to your customers and the results.
Your Google rating jumped from 4.3 to 4.6 stars — that's a major trust signal for local search. 19 reviews landed on Google, 4 on Yelp. At this pace you'll cross 200 total Google reviews by June, putting you ahead of all 3 tracked competitors.
Requests sent between 10 AM – 12 PM on Tuesday and Wednesday had a 21% response rate vs 9% on weekends. The platform has automatically adjusted your send schedule.
Every action the platform took on your behalf this month.
Progress on expanding your visibility into new service areas.
GBP created. 2 localized blog posts published. Already ranking #18 for "plumber naperville" — 2 more posts should reach page 1.
Content plan finalized. First localized blog post scheduled for next week. Competitor analysis shows low competition in this area.
Market research complete. 3 competitors active but none ranking well. Launching localized content in April.
March was a strong month. Your AI visibility improved significantly, your Google rating jumped from 4.3 to 4.6 stars, and 2 blog posts are already approaching page 1 on Google. The platform executed 47 actions on your behalf.